Jennifer Lopez.

Jennifer Lopez didn’t just lend her name—she built a brand that embodies her glow. JLo Beauty is about timeless radiance, backed by clinical-grade formulations and ingredients like olive complex, peptides, and niacinamide. Designed for all skin types and tones, each product is luxe, effective, and built to deliver firm, dewy, lit-from-within skin. From her iconic serum to rich moisturizers, every item in the line reflects Jennifer’s decades of red carpet-ready skin. JLo Beauty isn’t a trend. It’s an attitude—and that glow? It’s earned.