Iconic London

Founded seven years ago, ICONIC London is world-famous for their GLOW-giving products, loved by professional MUAs, celebrities and influencers alike! Inspired by a passion for makeup and the exciting, limitless energy of busy, city life in vibrant London, the team at ICONIC London knew they wanted to create on-the-glow products that made their customer feel as good as they look with instant, instagrammable effects.

They believed they could, so they did. That’s why they say that ICONIC isn’t just their name, it’s an empowering energy – a self-affirming and fearless mood! - that runs through everything they do. They know their customers well, because they ARE them. Their passion is to make people all over the world feel confident. From everyday get-glam makeup to luxe skincare hybrids, they’ve got the beauty big guns you pull out when you really want to add the wow factor to your look. They’ve been featured in Vogue and worn by Khloe Kardashian and Beyonce – their products really work (and always offer something a little extra!)

They believe no animal should be harmed in the making of their products. they’re totally, and proudly, cruelty free.

They make our own rules. Watch this space.